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Business Development Leader at Visa


Staff:               Nil

Countries:       East Africa, predominantly Kenya.

Business Results: Accountable for achieving business targets through growing designated business revenues PV/MV/CIF, and developing new business opportunities. Monitor business results of the individual Clients and anticipate challenges and take proactive measures to accomplish all targets.

Principal Accountabilities:

Strategic Planning

Lead the development of strategic plans for assigned Clients by integrating and setting priorities based on information about the markets, Client business plans, Visa priorities and competitor activities.  Ensure the plans are shared, understood and bought into by specialist divisions within Visa.

Contribute to the development of the East Africa strategy.

Ensure the development of an operational plan for each assigned Client, with corresponding tactics and actions to achieve defined goals.

Monitor the development of the banking, financial services and technology industries across the region, analyse trends and understand factors impacting current and potential business results of Visa. Monitor, analyse and develop/respond to competitor’s strategies.

Drive Innovation agenda with thought leadership focus especially mobile, Visa Direct, paywave.


Ensure that the necessary Marketing plans are in place in good time (6 months ahead) and have sufficient justification for the required spend.
Business Development and Relationship Management

Establish, develop and manage the relationship between Visa and assigned fintech Clients.

Responsible for achieving revenue targets against assigned Clients.

Identify new business development opportunities and take accountability for and manage the project evaluation of these.  Focus on achieving business targets through growing existing business and developing new business opportunities.  Monitor business results of assigned Clients and anticipate challenges and take proactive measures to accomplish targets.  Ensure effective communication of progress to targets both within Visa and with Clients.

Develop, maintain and cultivate close relationships with decision-makers and senior management of assigned Clients and partner companies.  Understand their business strategies, priorities, needs and business processes, present to them strategic ideas and share Visa’s views on industry developments and dynamics and advise them how Visa products can impact their results.

Represent Visa to the Clients by providing a point of contact to them, with permanent high quality support on the Visa organisation, products, systems and policies.

Client consulting relating to operations, IT, marketing, compliance


Execute against the strategic plan for the Clients. Gain alignment with all other functions to ensure that delivery against the plan is aligned across all functions.


Ensure all CEMEA departments are fully informed of actions that may affect them, support their objectives and business plans and seek to resolve conflicts which might occur.

Actively contribute to the development of the team through sharing of information, coaching and support.

Establish, maintain and develop good relationships with CEMEA colleagues, staff in global functions and other regions to ensure that global initiatives and best practice throughout Visa are effectively introduced across CEMEA.

Complete ad hoc project/research work and other initiatives as directed by senior management.


As with all positions within Visa CEMEA the jobholder is responsible for the security of the Visa CEMEA environment and the physical security of all Visa property, documentation and Client information.

Health and Safety

Give full support to the Company’s health and safety policy and ensure that the policy is effectively implemented and all relevant health and safety legislation is complied with within their area of responsibility and within budgeted resources.


  • Batchelor’s degree or equivalent qualification
  • A minimum of 5-6 years relevant experience in payments, technology or financial service industry
  • Strong experience in the Banking/Financial Services sector/Mobile network/Fintechs; card payment experience essential.
  • Capability to liaise, present to and work with senior level international bankers.
  • Excellent knowledge of Visa, other payment systems, card products and the activities of different payment systems in the relevant markets.
  • Commercial orientation, interpersonally credible, influential in their dealings and sensitive to a multicultural environment.
  • Ability to manage varied indirect reporting relationships at all levels of the Visa and Client organisation.
  • Creative and design thinking
  • Experience in influencing developing and/or motivating people to achieving company and customer objectives.
  • Sales Experience.
  • Excellent written and verbal communication and presentation skills.
  • Capability of working competently with different market areas.

Additional Information

Strong Internal Candidate is in consideration for this role. Strong Internal Candidate is someone who is already performing some aspects of the new job responsibilities successfully, and who has been identified by the hiring manager as demonstrating the capabilities required for the role.

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