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New Markets Manager at Lipa Later

Lipa Later is a risk free, point of sale credit option that allows retailers to sell goods and services to consumers with repayments made in affordable monthly instalments. It is the leading third party instalment plan for retailers in East Africa currently operating in Kenya and Rwanda

About The Role

Lipa Later is growing, and we are currently looking to expand into new regions and markets. The holder of this position will report directly to the CEO and will be responsible for designing and managing the process of scaling the organizations business presence to new regions.


  • Designing market strategies on new country development programs.
  • Performing feasibility studies inclusive of potential partnerships to ensure success of new markets including legal, local government regulations and business setup process.
  • Identifying new business opportunities with key industry stakeholders and negotiating advantageos partnerships.
  • Formulating and implementing new standards, procedures etc., relevant to the new market/country.
  • Implementing systems, procedures and strategies relevant to the new market/country
  • Perform competitor analysis, new partnerships negotiations; and other relevant stakeholder negotiations etc.
  • Build and manage teams in the new region(s).


  • You have at least 5 years experience working in business and strategic management or an entrepreneurial background. Experience working in different markets is an added advantage.
  • You have proven experience in developing new retail markets, including new countries, new business development, new brand/product development etc.
  • You posses sound financial management and strong analytical skills.
  • You are comfortable with regular travel to different locations and regions.
  • You have strong people management skills, and know how to get the best out of your team.
  • You are resourceful, and are capable of getting work done with limited experience.
  • You have past experience working in a multi-cultural team and have an appreciation of other cultures & values.
  • You are highly organized and excel at meeting deadlines.

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