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Marketing Executive at Baus Optical Company Limited

Baus optical limited is a locally registered Kenyan company specializing in retailing and dispensing of quality optical products and services since 2003

To support her growth strategies, the company is inviting applications from qualified candidates for the position of MARKETING EXECUTIVE.

Key Responsibilities

  • Sourcing for new business opportunities.
  • Preparing and delivering marketing plans within key objectives
  • Generating and executing marketing campaigns across social media platforms such as twitter, facebook, instagram, youtube and many more
  • Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.
  • Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion for each conference and exhibition.
  • Maintaining and developing relationships with existing customers in person and via telephone calls and emails;
  • Cold calling to arrange meetings with potential customers to prospect for new business;
  • Acting as a contact between a company and its existing and potential markets;
  • Negotiating the terms of an agreement and closing sales;

Required skills

  • The ability and desire to sell;
  • Excellent communication skills;
  • A positive, confident and determined approach;
  • Resilience and the ability to cope with rejection;
  • A high degree of self-motivation and ambition;
  • the skills to work both independently and as part of a team;
  • The capability to flourish in a competitive environment;

Qualifications and Experience

  • Degree in marketing, sales or any related field.
  • At least 2 years experience in Marketing field.  Insurance Industry, Banking Industry, or Health Industry is an added advantage.

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